Mark Spano Communications offers an extensive track record in marketing campaigns and strategic planning.
  • Kiasoft, Inc.:  MSCI is consulting on new business acquisitions for start-up software technology company. The company is developing business plans, advising on basic organizational structure, and tracking individual operational processes. We are also advising on proposal content and pricing strategies. We are working directly with management in the development and presentation of both traditional and online marcom materials.
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  • Mallarmé Chamber Players: Mark is directing a capacity building initiative for the Triangle-based chamber music ensemble. This effort includes the improvement of fundraising, marketing, data mining, publicity and business processes.
  • Triangle Law :: The company advised a local law firm on taking traffic violation and DWI business on-line. The program is targeted to increase firm billings by 50%.
  • In conjunction with Kiasoft and Seaside Designs, MSCI developed a website and e-commerce site for Countryside Ventures and the Carolina Countryside series.
  • The company also developed a new business acquisition plan, website content, and a long-range strategic plan for an Atlanta-based medical systems consulting company. MSCI developed a new business acquisition program for a retirement plan and employee benefits administration company. The company has also formulated a direct mail campaign, a seminar program and collateral sales materials for a strategic and financial planning company serving medium to small businesses.
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